About the project
Optimus is an organization established to contribute to the improvement of the investment climate and business environment in Serbia and the Western Balkan Region.
Optimus management was in need of a professional website to promote their business and attract attention of new potential clients. Clovers workshop was hired to communicate with clients and figure out what will fit their needs, do layout design and illustrations for a few pages before delivering the project to the development team that will work on HTML/CSS and custom CMS implementation.
After receiving all the content from the client I noticed we had huge chunks of bulletin lists and plain text. Something needed to be done to make the site more pleasant for visitors, so I rolled up my sleeves and made some custom illustrations to accompany it.